UNFILTERED 

PROVEN STRATEGIES TO START AND 
GROW YOUR BUSINESS 
BY NOT FOLLOWING THE RULES

Get The EXCLUSIVE In Book Bonuses Below

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Step 2: Access the Business Your Way Launch Kit

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Here’s What’s Included In the Book Bonus.

The List Building Party

Your email list is the ONLY traffic you own. Jumpstart your list growth in just 5 days without having to pay for lead generation and have fun doing it with the List Building Party! You’ll:
  • Get clear on your ideal client and how to connect with them
  • Learn how to create content and copy that stops their scroll and gets them to pay attention to you
  • ​Design a lead magnet your ideal clients want with simple, free tools
  • ​Set up an email sequence to nurture and promote your services
  • ​Uncover the low-down skinny on opt-in funnels and how to promote your lead magnet

10 Days to $1k

Ready to land your first (or next) client? This challenge is for you! 10 Days to $1k includes video trainings and daily encouraging emails and prompts to help you get yourself out there and actually secure a client.

PLUS These Amazing Add-Ons From 
My Expert-Level Mastermind Members

Breakthrough Sales Bundle for Freelancers 2.0

Sales can be intimidating, especially when you’re first getting started. This bundle contains three resources from sales expert Megan Flanagan:
  • Mindset Money Mantras & Strategies
  • 3 Tier Plug & Play Proposal Template
  • ​Discovery Call Closing Machine
Megan Flanagan, the owner of 609 Media, has over 20 years of experience in Sales, Social Media, and Marketing with a diverse background of working with Fortune 500 companies, small businesses, and funded tech start-ups.

Ultimate Copywriting Booster Pack

Make sure you're capturing your ideal clients' attention with the right words. This resource from high-ticket sales copywriter Christa Nichols includes:
  • Conversion-Ready Sales Page Checklist
  • The Headline Generator Guide
  • ​Power Phrase Swipe File
  • 7 Ways to Uplevel Your Copy Mini Class
Christa Nichols is a best-selling author and award-winning high-ticket sales copywriter, conversion copy coach for Russell Brunson’s Two Comma Club X coaching program and Rachel Pedersen’s Social Clique coaching program.

Elite Facebook™  Ads Booster Pack

Get all of the tools needed to get your ads set up in as little as 15 minutes without having to hire an expert from Facebook ads strategist Kelly Sturtevant. Includes:
  • The Ad Copy Vault
  • "Stop The Scroll" Visual Vault
  • ​The Ultimate Audience Building Process
  • ​BONUS: The Exclusive Facebook Ad Budget Worksheet & Guide
Kelly Sturtevant, CEO of Blue Page Social, is a Facebook ads strategist for 7- and 8-figure business owners and entrepreneurs who specializes in empowering business owners to run paid traffic that converts.

The Ultimate Brand Messaging Bundle

The Ultimate Brand Messaging Bundle includes templates you can use to attract your dream clients on social media – whether you're creating content or responding to leads. The bundle includes:
  • 10-part video training on messaging mistakes to avoid
  • 30+ content prompts for what to say on social
  • ​A lead converting script for responding to potential clients or customers on social media 
Mollie Marrocco is a brand messaging strategist and copywriter who helps entrepreneurs and small business owners translate what’s in their heads and hearts into a message that resonates with the people they’re trying to serve so that they can increase their impact on the world as well as their bottom line.

Group Monetization Success Checklist
+ Free Community Audit

Group monetization is a growing trend and now is the best time to start monetizing your online community!

In order to successfully monetize your group (on whatever platform you are using) I have put together 10 essential steps you should take before trying to monetize your community!
Becky Samuels is an online community strategist for 6-8 figure business owners and entrepenuers with converting high ticket offers. She's worked with Meta, Clickfunnels, Jasper.ai, and Rachel Pedersen.

How To MAKE Money Finding Your Customers

Attracting customers can be tricky - not to mention expensive once you add up costs!

What if you could create something SO irresistible that it would MAKE YOU MONEY at the same time as funneling quality leads into your business?!

Let Georgia show you how exactly how in her 'follow-along' Tiny Offer Training! Follow-along worksheet included.
Georgia is a digital strategist with a soft spot for marginalised and stigmatised niches. She helps business owners get their brand seen and heard through expert tech and marketing support for people and brands are challenging the norm, creating social change and changing the world!

The Ultimate Email Marketing Bundle

Save yourself from email marketing paralysis! The Ultimate Email Marketing Bundle contains all the gold you need to create engaging, click-worthy emails that will turn your subscribers into raving fans - and paying clients!
Lynley Hipps is the Founder/CEO of L Squared Digital Media, a digital marketing agency specializing in email marketing, copywriting, and marketing strategy, where she supports entrepreneurs, digital creators, and coaches in launching their products and services to their customers.

Ultimate TikTok Starter Kit

This 15-page guide contains EVERYTHING I would tell you as a TikTok strategist to create content on TikTok (for yourself, or for your business) that performs. This is perfect for you if you're wanting to get started on TikTok OR...if you already have been...but aren't seeing the results you want. 
Allison Springer is a TikTok strategist, social media manager mentor, and content creator at Al Meets Social. She helps business owners show up consistently and authentically on social media using the power of short-form video.

Who Says You Have To Follow The Rules To Build A Thriving Online Business?

In 2013, Rachel Pedersen was a single mom, freshly off of food stamps and struggling to get her life on track.

Three years later, she left her 9-to-5 job and launched a consulting business with her husband.

Today, she is the founder and CEO of two multimillion-dollar companies and an expert in every aspect of social media, helping businesses 10X (or 100X!) with massive, needle-moving growth.

And the REAL kicker? She didn’t get there by following somebody else’s rules.
It’s time to rethink what success can look like in your life!

Unfiltered: Proven Strategies to Start and Grow Your Business by Not Following the Rules uses personal stories that both instruct and inspire to share the lessons Rachel has learned on her incredible journey from welfare to millions, with more than 250 pages of wisdom on how to:
  • Determine your “why” and what type of online business is best for you so you can wake up and do what you love every day
  • Grow your visibility online so you can leverage your social media presence to start attracting the right kind of clients straight to your services
  • Set up the essential practices every business needs – from cultivating good business habits to building a solid circle of support
  • ​Hang on when the entrepreneurship journey becomes an emotional roller coaster
  • ​Get ahead in a way that feels aligned with your family and lifestyle WITHOUT sacrificing what matters most to you 

About The Author

Rachel Pedersen, “Queen of Social Media”, is CEO of an award-winning international digital marketing agency and founder of Social Media United, the leading online education center for social media managers.

Pedersen overcame the statistical odds as a college dropout, alcoholic, and single mother in poverty and has dedicated herself to creating life-changing business growth that emulates the radical change in her personal life.

As a full-time social media consultant and strategist, she loves empowering businesses with social media strategies that support MASSIVE, needle-moving growth, such as achieving 7134% growth for an organic skincare company, generating $3 million in one year for a fitness company,
She’s trained more than 1100 students from 70+ countries worldwide and has attracted millions more fans and followers on social media. Her courses and programs support and train students - predominantly stay at home parents, single moms, and college dropouts - how to develop and leverage their skills to become successful social media managers and online business owners WITHOUT sacrificing the things that matter most.

With her husband, Poul, who’s also her business partner and COO, she is raising three children and regularly impacts the world around her by raising support for 90+ single mothers and their children with food and gifts at Christmas time. She also raised funds to bring water and light to those affected by Hurricane Maria in Puerto Rico and supports Operation Underground Railroad, a non-profit dedicated to rescuing children from sex slavery.

                     FEATURED IN                   

This Book Is For Everyone Who’s Ever Been Told …

“You can’t have it all.”

“You have to hustle your face off to make it.”

“You need a college degree or MBA to start a business.”

“You can’t build a business doing what you love, working the hours you want to work and still make six-figures.”

Unfiltered uncovers the truth behind the lies and presents a roadmap to building a business by design that supports the life you want to live.

This book is divided into four parts with simple, actionable takeaways–prompts for journaling, ideas to reflect on and use as encouragement when days are hard, and easy steps to implement into your life or business plans right away–at the end of each chapter.

Here’s a sneak peek of what’s inside:

Part One: Purpose

Advice on how you can determine and nurture your purpose with practical strategies for
figuring out what kind of business you want to start and real-life examples from Rachel’s experience and history. This is the groundwork for growth that lays out the best
practices for any kind of entrepreneur and provides insights on launching successfully.
  • Chapter 1: Why Are You Starting a Business?
  • Chapter 2: Research, Research, Research
  • Chapter 3: Programming Your Mind for Success
  • ​Chapter 4: To Hustle or Not to Hustle
  • Chapter 5: Pockets of Possibility
  • ​Chapter 6: Taking That Leap of Faith 

Part Two: Presence

Learn how to approach (and embrace) social media and digital marketing strategy so you can effectively incorporate them into your growing business and see results.
  • Chapter 7: Marketing versus Social Media Strategy
  • Chapter 8: Setting Up Your Social Media Presence
  • Chapter 9: Connection through Content
  • ​Chapter 10: Social Media Growth

Part Three: Progress and Profit 

Discover how to create your business by design by cultivating solid boundaries and good business habits. This section covers the nuts and bolts of the day to day work, networking, and communication with clients.
  • Chapter 11: Business-by-Design
  • Chapter 12: Make Room for Big Rocks 
  • Chapter 13: Setting Boundaries
  • ​Chapter 14: Find Your Support System
  • ​Chapter 15: The Power of Mentors
  • ​Chapter 16: Every Business Journey Is Different
  • ​Chapter 17: The Power of Daily Improvement

Part Four: Passion and Perseverance

How do you hang on when your journey becomes an emotional roller coaster? Rachel shares tips and real-life stories of the experiences she’s had growing her businesses and the surprising lessons she’s learned while offering strategies for creating a unique road map to get ahead without sacrificing the things that matter most.
  • Chapter 18: When Things Get Difficult 
  • Chapter 19: Overcoming Obstacles
  • Chapter 20: Surprising Things about Running (and Growing) a Business
  • ​Chapter 21: Creating Bigger Goals 
  • ​Chapter 22: Why Choose?
  • ​Chapter 23: When You Feel Like Giving Up . . .

What Are People Saying About Unfiltered?

“Where most people are trying to show their life’s highlight reels on social media, Rachel is willing to be vulnerable. She shows everyone exactly what it’s actually like to be in business and to be a mom, to be successful and still feel the struggle, to have all of the ups and all of the downs each step of the way. That is what this book is about. It’s going to teach you the business and life lessons to make sure that you can start a business and do it without compromising your ethics, your beliefs, and your values.”

Russell Brunson, best-selling author of Dotcom Secrets, Expert Secrets, and Traffic Secrets

“Rachel Pedersen has much to teach us about how to start a business from nothing and grow it into an empire, because she speaks from experience--going from a single mom on food stamps to CEO of two multimillion-dollar companies. She knows firsthand all of the challenges and setbacks you will face and gives invaluable practical advice on how to overcome them. She will also teach you how to work magic with social media. This book is gold for aspiring entrepreneurs.” - Robert Greene, New York Times best-selling author of The 48 Laws of Power

“Rachel is a truly heart-centered entrepreneur, and it shows in this book. Run, don't walk, to buy it, read it, and apply the invaluable wisdom in this book!” - Annie Grace, best-selling author of The Alcohol Experiment

“Living in this digital world gives us all an opportunity to hide our true selves. We can filter our imperfections, delete our mistakes, and edit our real lives. Rachel is one of the few exceptions. Read her book and you'll be inspired. Apply it and you'll experience new business breakthroughs.” - Kary Oberbrunner, Wall Street Journal and USA Today best-selling author and CEO of Igniting Souls Publishing Agency

“The most modern, practical, and inspiring book available today for learning how to love yourself and your life as an entrepreneur. Herein you'll find everything you need to know about designing, envisioning, starting, and virally growing your biz or side hustle using the latest techniques and trends. Yes, you can do this, anyone can, and you're about to learn how.” - Mike Dooley, New York Times best-selling author of Infinite Possibilities: The Art of Living Your Dreams

“Rachel is a legend in the making . . . and this book cements her status as someone who is knowledgeable but relatable. Her emotional anecdotes will take you on a wild journey, while her business advice is broken down beautifully with action steps. Bravo to this book and to Rachel!” - Amanda Holmes, CEO of Chet Holmes International

“Unfiltered is full of practical, hands-on advice for business owners and marketers alike. Rachel shares lessons that will save many business owners so much heartache, plus her stories will bring you on an emotional journey as you self-identify areas for growth in your business goals and dreams.” - Chris Voss, former FBI hostage negotiator, CEO and founder of Black Swan Group, and author of Never Split the Difference

“Your future self will thank you for investing in this book. In Unfiltered, Rachel Pedersen offers up inspiration and intentional steps you can take to turn your dream into a real business.” - Michael Stelzner, founder of Social Media Examiner

“Rachel is one of the most authentic, giving, and POWERFUL entrepreneurs I have ever met. She's an absolute force of nature and has impacted so many people for the better. The wisdom she shares is proven and actionable. When she speaks, I make it a point to listen. I recommend you do the same.” - Kasim Aslam, founder of Solutions 8

“Rachel's growth is astonishing, and I have witnessed her becoming a powerhouse and a beacon of belief for those who want to do the same. She is committed to passing on that growth and development to all those around her! From single mom on welfare to a transformational leader . . . she pours her heart into everything she does, including this book!” - Krista Mashore, best-selling author and founder of Krista Mashore Coaching

“So many authors only show us the polished shiny end result, making it hard to see how we could ever compare or achieve success. Rachel share insights and strategies while letting us in on the real raw journey. She has changed and grown so much since starting her business. Her growth is continually showcased as a beacon of possibility for her community members in everything that she does, including this powerful book!” - Molly Mahoney, social media growth strategist (known as The Prepared Performer)

“Rachel Pedersen is one of the most authentic life-changing women I know, and this book is proof that we don't need to hide who we are or what our ambitions are; we don't need to fit a mold to make a real and massive impact.” - Rachel Miller, digital marketing strategist and specialist in social media organic growth

“In a world full of confusing business advice and gurus telling you who/how to be, Rachel cuts through the noise and delivers a powerful road map and instantly actionable steps based on proven paths and results. Don't walk, run to buy this book!” - Sarah Petty, New York Times best-selling author of Worth Every Penny

“This book is a must-read for business owners, marketers, and freelancers.”- Peng Joon, author of Build a Money Machine and leading authority in wealth creation online

“Unfiltered guides you to fully think through your entrepreneurial vision. The insight you gain from reading Rachel's book will serve you well--whether you are just getting started or needing to fine-tune what you are already doing to get better results. Being a business owner is a marathon and not a sprint, something that Rachel understands very well. This book will show you how to effectively communicate with clients, set clear expectations, and put in place what is needed to have a healthy work-life balance.” - Annie Hyman Pratt, founder of Leading Edge Teams and author of The People Part

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